We respect your privacy and personal sphere. The protection and the lawful collection, processing and use of your personal data is therefore of particular importance to us. That is why we strictly observe the legal regulations when processing your personal data and would like to inform you here about our data collection and data use.
Here you will find information on data processing in accordance with Art. 13 DSGVO for business customers, end customers (consumers) and interested parties: please click, status of: 05/2018
Responsible body for the collection, processing and use of your personal data within the meaning of the Federal Data Protection Act is
Meike Frank, Steffen Wilms GbR
Name and address:
Meike Frank, Steffen Wilms GbR
If you have any questions about the collection, processing and use of your personal data by Meike Frank, Steffen Wilms GbR, Blumenthalstr. 68, 50668 Cologne, on the subject of data protection in general or if you wish to object to any or all of the measures, you can contact us by post or at the following e-mail address: info[at]whatsart.de
Personal data is information about the factual or personal circumstances of a specific or identifiable natural person. This includes, for example, your name, your telephone number, your address and all inventory data that you provide when registering and creating your customer account.
Data protection is very important to us. Therefore, when collecting, processing and using your personal data, we strictly adhere to the legal provisions of the Federal Data Protection Act and the Telemedia Act. We collect, store and process your data for the entire processing of your purchase, including any subsequent warranties, for our services, technical administration and our own marketing purposes.
We process your data, for example,
o to fulfill the contract concluded with you,
o for the purpose of securing payment,
o to make your visit to our website as pleasant as possible,
o to send you the newsletter in case you have confirmed a subscription,
o to send you - if permitted - demand-oriented advertising or to display it,
o to process your requests through our customer service,
o in accordance with legal requirements
(e.g. Code of Criminal Procedure, Foreign Trade Act),
o in the context of our security concerns (e.g. for the detection of criminal offences),
o for the purpose of compiling statistics
o and for purposes of quality assurance, process optimization and planning reliability.
According to the Federal Data Protection Act you have a right to free information about your stored data, as well as if necessary a right to correction, blocking or deletion of data.
Every person concerned has the following rights:
Right to information (Art. 15 DSGVO)
Right to correct inaccurate data (Art. 16 DSGVO)
Right to cancellation or a right to "oblivion" (Art. 17 DSGVO)
Right to restrict the processing of personal data (Art. 18 DSGVO)
Right to data transferability (Art. 20 DSGVO).
You can object to the processing of personal data for advertising purposes including an analysis of customer data for advertising purposes at any time without giving reasons.
In addition, the person concerned also has a general right of objection (cf. Art. 21 para. 1 DSGVO). In this case, the objection to data processing must be justified. If the data processing is based on a consent, your consent can be revoked at any time with effect for the future.
To exercise your rights, simply send an e-mail to firstname.lastname@example.org or write to Meike Frank, Steffen Wilms GbR, Blumenthalstr. 68, 50668 Cologne. In addition, you have the right of appeal to the data protection supervisory authority responsible for you.
When you visit our websites, our web servers temporarily store the connection data of the requesting computer, the websites you visit on our site, the date and duration of your visit, the identification data of the browser and operating system type used and the website from which you visit us for the purpose of system security. Additional personal information such as your name, address, telephone number or e-mail address is not collected unless you provide this information voluntarily, e.g. as part of a registration, survey, competition, contract or information request.
We use the personal data provided by you for the purpose of technical administration of the websites and to fulfil your wishes and requirements, i.e. as a rule to process the contract concluded with you or to answer your enquiry. In addition, the IP address is also stored within the framework of an order. This storage expressly serves IT security as well as fraud prevention and/or fraud detection.
You can subscribe to a newsletter on our website independently of an order. If you have expressly registered for this (Art. 6 (1) a) DSGVO), we will use your e-mail address for dispatch. You can revoke your consent at any time with effect for the future. For this you can click on the link contained in the newsletter. You can also simply write to the following e-mail address info[at]whatsart.de or to Meike Frank und Steffen Wilms GbR, Blumenthalstr. 68, 50668 Köln.
3. Use of web tracking
"Cookies" are small files that allow us to store information specific to you, the user, on your PC when you visit one of our websites. Cookies help us to determine the frequency of use and the number of users of our websites and to make our offers as comfortable and efficient as possible for you. On the one hand, we use so-called "session cookies", which are stored temporarily exclusively for the duration of your use of one of our websites. On the other hand, we use "permanent cookies" to record information about visitors who repeatedly access one of our websites. The purpose of using these cookies is to provide you with optimum user guidance, to "recognise" you and to present you with as varied a website and new content as possible in the event of repeated use. The content of a permanent cookie is limited to an identification number. Name, IP address etc. are not stored. An individual profile of your usage behavior does not take place.
You can also disable cookies in your browser, restrict them to certain websites or set your browser to notify you when a cookie is sent. You can also delete cookies from your PC hard drive at any time (folder: "Cookies"). Please note, however, that in this case you must expect a limited display of the page and limited user guidance.
5. Integration of social plugins
Our website uses social plug-ins ("plug-ins") from various social networks such as Facebook.com, Twitter.com, Google+ and Pinterest. The purpose of these plug-ins is to provide you with an opportunity to interact with your contacts and to easily disseminate interesting information. These plug-ins can be recognized by the respective logo in the network. We use a 2-click solution so that no data transfer takes place during a mere visit to the website.
Only when you click on such a plug-in, your browser establishes a direct connection to the servers of the respective network. The content of the plug-in is transmitted directly to your browser via the network and integrated into the website. If these networks are based outside the EU or the EEA, we cannot therefore exclude the possibility that your data may be transferred to a server outside the EU/EEA and processed there. We have no influence on the extent and the period of use of the data that the respective network collects with the help of this plug-in and therefore inform you according to our level of knowledge:
By integrating the plug-in, the respective network receives the information that you have called up the corresponding page of our Internet presence. If you are logged in to one of the networks, this network can assign this information to your profile. If you do not want the network to collect information about your visit to our website, you must log out first. In principle, however, it is possible that the network may obtain and store your IP address even though you have not registered there or are not logged in. We also have no information on the deletion of the data collected by the plug-in provider.
The plug-in provider stores the data collected about you as user profiles and uses these for the purposes of advertising, market research and/or demand-oriented design of its website. Such an evaluation takes place in particular (also for not logged in users) for the representation of demand-fair advertisement and in order to inform other users of the social network about your activities on our website. They have the right to object to the creation of these user profiles at the service providers.
The legal basis for the use of the plug-ins is Art. 6 para. 1 sentence 1 lit. f DSGVO. The purpose, duration and scope of the data collection and the further processing and use of your data as well as your relevant rights and setting options for the protection of your privacy can be found in the data protection information of the respective social networks:
6. Integration of YouTube
Our website uses plugins from Google's YouTube site. This website is operated by YouTube, LLC, 901 Cherry Ave, San Bruno, CA 94066, USA.
If you visit one of our pages equipped with a YouTube plugin, a connection to the YouTube servers is established. The YouTube server is informed which of our pages you have visited.
If you are logged into your YouTube account, you allow YouTube to associate your surfing behavior directly with your personal profile. You can prevent this by logging out of your YouTube account.
The use of YouTube is in the interest of an appealing presentation of our online offers and thus on the basis of Art. 6 para. 1 lit. f DSGVO. We only record the extent to which the YouTube videos integrated with us are accessed and delete this data after two years.
7. Google Adwords Tracking
We use the offer of Google Adwords to draw attention to our attractive offers with the help of advertising materials (so-called Google Adwords) on external websites. These advertising media are delivered by Google via so-called "Ad Servers". Ad server cookies are used here, which enable the evaluation of performance parameters such as ad impressions, clicks and conversions. In this way, we can determine how successful the individual advertising measures are in relation to the data of the advertising campaigns. If you access our website via a Google ad, Google Adwords stores a cookie on your PC. These cookies usually expire after 30 days and are not intended to identify you personally. The following analysis values are usually stored for this cookie:
Unique Cookie ID
Number of ad impressions per placement (frequency)
Last Impression (Relevant for Post-View Conversions)
OptOut information (mark that the user no longer wishes to be addressed)
These cookies enable Google to recognize your Internet browser. If a user visits certain pages of an Adwords customer's website and the cookie stored on their computer has not expired, Google and the customer can recognize that the user has clicked on the ad and has been redirected to this page. Each Adwords customer is assigned a different cookie. Cookies cannot therefore be traced via the websites of Adwords customers. We do not collect and process any personal data in the aforementioned advertising measures. We only receive statistical evaluations from Google. On the basis of these evaluations we can recognize which of the used advertising measures are particularly effective. We do not receive any further data from the use of advertising material; in particular, we cannot identify users on the basis of this information. The legal basis for the storage of cookies by Google is the consent given (Art. 6 Par. 1 S. 1 lit. a DS-GMO).
Due to the marketing tools used, your browser automatically establishes a direct connection to the Google server. Please note that data processing by Google may take place outside the European Union. Google has submitted to the EU-US Privacy Shield, https://www.privacyshield.gov/EU-USFramework. Furthermore, we have no influence on the extent and further use of the data that is collected through the use of this tool by Google and therefore inform you according to our level of knowledge:
8. Use of Google Remarketing
In addition to AdWords tracking, we also use Google Remarketing. This is retargeting, i.e. the delivery of interest-based advertising on other advertising spaces outside our offer. After visiting our website, this application can be used to display advertisements for the services / products previously viewed on our website when you visit other websites. The cookie stored in your browser serves the purpose of recognition. As a result of your previous visit to our website, Google may record your interest in certain products and use them for the targeted playout of advertisements on other websites. According to Google's own statements, Google does not merge the data collected in the context of remarketing with your personal data, which may be stored by Google. According to Google, pseudonymization is used in remarketing in particular.
The application serves to be able to place you interest-fair advertisement and to advertise our products purposefully. Google has submitted to the EU-US Privacy Shield. The legal basis for storing the cookie is the consent given (Art. 6 Par. 1 S. 1 lit. a DS-GMO). The further evaluation of the data collected over a period of up to two years is carried out on the basis of Art. 6 para. 1 sentence 1 lit. f DS-GMO.
If you do not want ads tailored to your interests to be displayed, you can disable cookies in your browser or notify Google in the future by following this link: https://www.google.com/settings/ads/onweb/
10. Secure data transmission
Your personal data is transmitted securely by encryption. This applies to your order and also to the customer login. We use the SSL (Secure Socket Layer) coding system.
Furthermore, we protect our websites and other systems by technical and organizational measures against loss, destruction, access, modification or distribution of your data by unauthorized persons.
Status from: 23.05.2018